Why Wise Chose Food Trucks to Inspire Its Latest Potato Chip Flavors – Adweek

Adweek
Ketchup, crab, pickle, biscuits and gravy, baby back ribs—all are tastes dusted onto some of the estimated 1.5 billion pounds of potato chips Americans crunch down each year. But at a time when a … The 95 year-old brand’s latest two flavors, beef

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